For misunderstood women who wear their RBF with confidence.
No fake smiles. No explanations.
Worn by confident women who don't owe anyone a smile.
Bestseller
RBF Classic
This crewneck is for the woman who’s done explaining herself.
“I’m not mad, it’s just my face” isn’t an apology — it’s confidence stitched into something you’ll reach for every day.
Soft, effortless, and bold without trying, it lets you walk into any room owning exactly who you are, no smile required.
If you’ve ever been misunderstood but never unsure of yourself, this is the crewneck that finally speaks for you.
RBF Apparel
At RBF Apparel, we celebrate the girls whose RBFs are just part of their charm. If you’ve ever wondered how confidence, sarcasm, and an RBF turned into a clothing brand, you’ll want to hear my story.